If fortune 500 companies do not believe that the Black women are “nappy headed hoes”, then they must pull advertising from his show.

An entites budget is one of its most vocal tools.

Former New York media critic Philip Nobile has made a crusade of documenting Imus’ awful racial remarks, including calling the highly-regarded black journalist Gwen Ifill a “cleaning lady” when she was sent to cover the White House for the New York Times.

Nobile also noted Imus admitted to 60 Minutes that producer Bernard McGurk was brought on “to do nigger jokes,” called Washington Post media critic Howard Kurtz a “boner-nosed Jewboy,” called Patrick Ewing “the missing link,” Shaquille O’Neal “a car-jacker in shorts,” and the Knicks “chest-bumping
pimps.

It’s been easy to ignore his nonsense because I find the show so boring I never watch it. And critics such a Nobile who have taken on Imus have paid a price, as the celebrities and journlists who frequent his show find it easier to disparage the critics than turn away from the book sales and TV ratings Imus fans deliver.

But turning away from this is wrong. Pretending it’s all in good fun is wrong. And with Imus show growing in popularity — the Washington Post noted a 35 percent jump in ratings from last year — it’s time to demand this crusty knucklehead join the 21st century.

How and where and entity spends its money is indicitive of what it supports, tolerates and believes in.

There are a LOT of African American women, men as well as other white folks, asian folks, and latin folks that find Imus’s statement offensive.

The National Association of Black Journalists today called on journalists to boycott Imus’ show until he sincerely apologizes and cleans up his act.

I wonder if NBC will do the same? Will regular Imus guests like Sen. Joe Lieberman, Meet the Press host Tim Russert and presidential candidate Sen. John McCain do the same?

Hard to believe that, in 2007, you still have to make a case for shunning a guy who slings around slurs about black people and Jews like it’s 1957.

We are talking about teachers, police officers, federal and state employees who have have 401k’s.

They invest.

And not only do they invest, but they invest in funds that advertise on Imus’s show.

Do you see where I am going with this?

Imus Talks.

But Money talks louder.

Here is an excerpt of Imus on Kobe:

Meantime, this morning on Don Imus’s morning radio show, which attracts guests the likes of Senator Orrin Hatch, conservative commentator and gadflies Pat Buchanan and Joe Scarborough, Vice President Dick Cheney and Sen. John McCain, Imus’s producer chimed up with ridicule of the new husband of the woman who accused NBA star Kobe Bryant of raping her. Kamagra products are available a wide variety of online service providers who are discount cialis facilitating the medicines but it becomes quite tough to choose best among all. No direct link has yet been established between exercise and reduction in risk of prostate cancer. viagra online This tree is really significant and it could develop to even larger heights ranging from 66 feet to 164 feet. tadalafil 20mg This ingredient works at a order generic cialis physiological level in treating erection problem. “After Kobe, that’s gotta be like putting a golf ball through a basketball hoop.”

Radio Personalities get fired all the time.

1. Star, from Hot 97, we all know about that.

2. Dave Lenihan, Called Condelizza Rice a “coon.”

3. Trish Maney and Lucas. (A Sacramento area radio station fired employees in reaction to a tragedy in which a woman died Friday after an on-air water-drinking contest at the station’s studios.

4. Michael Graham’s, called Islam a “Terror organzation”.

5. Bob Lonsberry who is white, joked on-air about an orangutan that escaped a zoo, then commented the animal was now running for county executive. The then Mayor of Rochester, William Johnson, Jr, was running for county executive.

Its time for Imus to meet the Pink Slip Guillioutine.